Kwabena Kwabena has advised Ghanaian artistes against sensationalism.
The popular musician stated in a recent interview that most Ghanaian artistes lack professionalism.
Talking about the rise of sensationalism in the industry, he said any artiste who thinks sensationalism is the key does not know what he/she is doing.
“I want to talk about professionalism more because I see it as one of the things most artistes here lack. Professionalism in the sense that we feel sensationalism is what is going to sell our act but that’s unfortunate. Any artiste who thinks sensationalism is the key is not a true artiste,” he told Rev Erskine on Y107.9FM’s ‘Myd Morning Radio Show’.
Kwabena Kwabena further touch and how quality music and artistes believing in themselves will help them.
“You need to believe in your act and actually present your act in a manner which get the audience to really see you as an artiste,” he said.
On the way forward, Kwabena Kwabena averred: “is to do something in terms of music and people will enjoy and love you for your music.”
He is promoting his latest song ‘Fingers’.
